BYJU’S, India’s largest online learning app, has acquired edtech startup WhiteHat Jr. for $300 million. It is an all-cash deal giving BYJU’S an entry into a promising sector.

WhiteHat Jr. teaches coding to young kids. The online platform is made for children to learn programming. They are then encouraged to create games, animations and applications. Karan Bajaj, the former CEO of Discovery Networks India founded WhiteHat Jr. in December 2018.

“We started WhiteHat Jr. to make kids creators instead of consumers of technology,” said Bajaj. “Technology is at the center of every human interaction today and we had set out to create a coding curriculum that was being delivered live and connected students and teachers like never before,” he added.

WhiteHat Jr. has achieved an annual revenue run-rate of $150 million at the time of its sale, the startup said. Also, they had recently announced their plans to expand to other global markets like Canada, UK, Australia and New Zealand.

“WhiteHat Jr is the leader in the live online coding space. Karan has proven his mettle as an exceptional founder and the credit goes to him and his team for creating coding programs that are loved by kids. Under his leadership the company has achieved phenomenal growth in India and the US in a short span of time.”  

Byju Raveendran, Founder and CEO, BYJU’S

BYJU’S will make significant investments in WhiteHat Jr’s technology platform, product innovation while expanding the teacher base to cater to demand from new markets. WhiteHat Jr. Karan Bajaj will continue to lead and scale this business in India and the US.

The deal sees increasing investment in the edtech ecosystem post the COVID-19 pandemic. Recently, edtech startup Toppr raised Rs 350 crore in a Series D funding. Companies like Byju’s, Unacademy and Vedantu have almost tripled their growth in the last three months. Online education has seen a big boost during the lockdown, with a sharp increase in their usage by students.

According to TechCrunch, BYJU’S is also in talks to acquire Doubtnut — a two-year-old startup whose app allows students from sixth grade to high school to solve and understand math and science problems in local languages — for as much as $150 million.

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