With Narendra Modi’s ‘vocal for local’ initiative, several startups are working on Indian versions of popular apps such as Zoom, WhatsApp, TikTok, among others. Inspired by the same line of thinking, a Mumbai-based startup has developed India’s own version of TikTok called Bolo Indya, for now, available on Google Play store. There’s also Mitron, developed by IIT Roorkee student Shivank Agarwal and Roposa — created by a Gurgaon based developer.

Mitron

The Mitron app is currently available only on Google Play store, but has received 5 million downloads. It’s direct competition to TikTok, so much so that the UI of the app is exactly the same as TikTok. The video style, the same tracks, the same videos, the same camera design, everything is similar to TikTok except for the bugs.

At least some unique touches would have been great to offer Indian users and the Mitron app clearly misses out on this aspect. The reviews on Play store are also mostly around the bugs in the app but despite that Mitron currently has a rating of 4.7 stars on Play store. Total Download 500000+.

Bolo Indya

Made in India, Made for India, representing Vocal for Local – Mitron, this app is For Indians, By Indians – India’s favourite Bolo Indya, app for short videos in Hindi, Tamil, Telugu, Bengali, Malayalam, Kannada, Marathi, Punjabi and Odia. Create videos, watch videos and share videos on whatsapp and get famous among your friends. Download and share videos to get popular for your knowledge. Videos are created by users across interest areas like News, GK, Relationships, Health, English Learning, Entertainment, Travel, Food and Cooking, Motivation, Exams, Career, Shopping, Technology and any area of passion and interest. Video creators can also earn royalty for the quality videos they create which get popular on Bolo Indya.

Bolo Indya has the aim to empower each and every Indian with a platform to voice the opinion, share the experience, become internet influencer and the Knowledge celebrity. Because it’s people who matter. Total Download 100000+.

Screenshot Image

Bolo Indya is a short form video content creation in Local Languages Languages – Hindi, Tamil, Telugu, Bengali, Marathi, Kannada, Gujarati, Malayalam, + English.
Bolo Indya community of video creators and Indians who love watching videos is growing at a fast pace.

Roposo

Roposo is India’s favorite video sharing app. Get the best from people from all over the country all the time. With our free to download India’s best app, you can share videos & images using over 25+ Channels on the platform. You can use India’s favorite Roposo app in English, Hindi, Tamil, Telugu, Kannada, Gujarati, Punjabi, Marathi & Bengali.

Download India’s favorite Roposo & create amazing videos with the help of filters, stickers & effects which help you to create videos in slow-mo, time-lapse, portraits with natural light, studio light, contour light, stage & stage mono light. Add filters get creative with your posts! Edit videos, photos & add trending stickers & filters on India’s favorite app to make your videos/photos trending! Use the perfect hashtags & get to know how your likes & views increase instantly! Don’t just follow the best content, get the best content from this year! Total download 5cr+.

If you have used TikTok, there is no learning involved in how to go about creating and sharing videos using the Mitron app. Probably that’s the reason why people are downloading and using the app thinking it to an Indian version of the TikTok developed by Bytedance, the Chinese internet conglomerate.

Bolo Indya, meanwhile, has a very different concept of short videos and focuses on infotainment rather than entertainment. Founder Varun Saxena tells indianexpress.com that he wants users to create and consume only good, valuable content on the platform unlike TikTok where anything and everything goes viral. “On our platform one needs to post quality content to go viral and get popular,” says Saxena.

On the Bolo Indya app it was good to see users share videos related to English learning, tips to crack competitive exams and so much more. Entertainment content like on TikTok is rare. Saxena clarifies that Bolo Indya is actually competing against #edutok of TikTok and not the other lip-sync and trivial content.

Bolo Indya allows users to create, watch and share content in 10 Indian languages. The company claims to have over 4.65 lakh+ monthly active users, 2.75 lakh+ daily active users spending 27 min per day on the app. “Our servers are based out of Mumbai and we use the secured and encrypted line to communicate with them,” Saxena says, adding how there is an access control mechanism for user data to add an extra layer of security.

Roposo is not new and has been there for a while now and is available on both Google Play store and App store. The core idea of the app is the same as TikTok but is not a ripoff like Mitron. The app allows users to create and share videos. Users will be able to create their own original video or use an audio clip to make a video similar to TikTok. Roposo app currently has over 50 million users onboard and is rated 4.3 on Google Play store and 4.5 on Apple App store. The UI of the app is pretty neat and easy to use.

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